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09-28-2020, 09:48 AM | #11 |
Hisstank.Com General
Join Date: Jun 2018
Location: VA
Posts: 6,169
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Quote:
And then their own site sold out of Infantry in a few minutes.
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09-28-2020, 10:41 AM | #12 |
Crimson Guard
Join Date: Jul 2015
Location: Far, Far Away
Posts: 1,446
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It was an effective sales strategy no doubt, but these kinds of things will hurt the brand in the end if it keeps up too long. Right now it's generating a hell of a lotta buzz. We'll see 5 years from now. Problem is, most heads of corporations like Hasbro and Mattel don't think like that. So we get limited exclusives to get people wanting, then announce a different version in the mainline. Add an online convention to pimp it all. Guaranteed sellout. Meanwhile, you're building all kinds of bad will just beneath the surface. Things like this can sink a line real fast when people finally reach that tipping point.
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