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01-24-2022, 10:34 AM | #21 |
stretching your O-ring
Join Date: Jul 2021
Location: Tomball, Texas
Posts: 2,843
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It doesn't help that every GI Joe on the shelf is instantly snapped up by adults, either.
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01-24-2022, 10:35 AM | #22 |
Banned
Join Date: Feb 2009
Location: A little town called Springfield
Posts: 318
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Hot Take/Short Answer: *Bad Parenting*
Parents today don't know how to take care of their kids. Parents are obsessed with their smart phones, the kids see this and then the parent either gives the child a hand me down after the parent upgrades or the parent inundates the child with other smart screens and tablets. In accordance with that: The 'traditional household' is long gone. Lots of single parent/guardians so I can't really fault them entirely on the lousy parenting. However, children are essentially treading water with values-based entertainment properties. There really is nothing out there to inspire children in our media. The Marvel stuff is largely PG-13 but almost Rated R content really...if you think about it. Not very good in terms of values. And really guys, I know you are all excited about O-Rings/Classified and whatnot (older collectors with the disposable income have every right to be excited with what Hasbro has) But if you break it down to the crux...Hasbro has positioned GI Joe in basically a stasis of copying the Marvel properties. GI Joe aint Marvel. |
bromanagro |
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01-24-2022, 10:41 AM | #23 |
GI Joe Graffiti General
Join Date: Jan 2020
Location: Mindbenders Laboratory
Posts: 6,557
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Quote:
Hot Take/Short Answer: *Bad Parenting*
Parents today don't know how to take care of their kids. Parents are obsessed with their smart phones, the kids see this and then the parent either gives the child a hand me down after the parent upgrades or the parent inundates the child with other smart screens and tablets. In accordance with that: The 'traditional household' is long gone. Lots of single parent/guardians so I can't really fault them entirely on the lousy parenting. However, children are essentially treading water with values-based entertainment properties. There really is nothing out there to inspire children in our media. The Marvel stuff is largely PG-13 but almost Rated R content really...if you think about it. Not very good in terms of values. And really guys, I know you are all excited about O-Rings/Classified and whatnot (older collectors with the disposable income have every right to be excited with what Hasbro has) But if you break it down to the crux...Hasbro has positioned GI Joe in basically a stasis of copying the Marvel properties. GI Joe aint Marvel. Some of you all are realllllly reaching with your opinion on different subjects trying to incorporate them over toys and lack their of
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vvvvSlices Customsvvvv 1/18 scale : http://www.hisstank.com/forum/g-i-jo...s-customs.html 1/12 scale https://www.hisstank.com/forum/g-i-j...d-customs.html 1st place Winner in The Joes Customs contest http://www.joecustoms.com/forums/vie...p?f=24&t=48010 true art speaks for itself. |
01-24-2022, 10:44 AM | #24 |
Crimson Guard
Join Date: Sep 2017
Location: Michigan
Posts: 2,342
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Quote:
Even last night, my kids had out a mix of GI JOEs (o-ring), old Kenner Aliens figures, Lanard Alien and Predator figures and some random figures so they could play Aliens vs Predator. There was even an Among Us guy in there. Ha.
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01-24-2022, 10:59 AM | #25 |
Just a fan
Join Date: Feb 2021
Location: NY
Posts: 8,568
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Quote:
Boys today tend to transition quite early from toys to video games and never look back. In the 80s, a kid might stick with toys right up to adolescence. These days, they're moving their investment of time, money, and passion over to video games by age 8. Consider also that video games are scratching many of the same itches as action figure collecting, and often doing the job more effectively.
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01-24-2022, 11:15 AM | #26 |
Cobra Viper
Join Date: Jan 2018
Location: Florida
Posts: 1,486
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I strongly agree with the video game sentiment. They have by far out paced every other form of entertainment. They are:
more interactive: Video games have become the most interactive, most immersive form of art. offer greater variation of activities: Everything from cowboys to aliens is offered by video games They are cheaper: You can buy 1 console + a game, compared to hundreds a year on figures. And each game can consume hundreds of hours of time They offer greater social interaction: Kids can play with friends no matter the weather, or location. The glory days of cartoon supported toy lines is gone. There will always be some interest, but the spotlight has moved on. I don't think it has much to do with new social norms, patriotism, or anything like that. Things just change. How often did you want to buy a tin soldier instead of a Joe when you were a kid? Action figures, models, and gunpla are the new tin soldiers. They are still relevant, and still have strong fanbases, but their golden years have long since passed. |
01-24-2022, 11:16 AM | #27 |
Cobra Viper
Join Date: Jan 2018
Location: Florida
Posts: 1,486
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Double post
Last edited by Stormtrooper12; 01-24-2022 at 11:29 AM.. |
01-24-2022, 11:26 AM | #28 |
Just a fan
Join Date: Feb 2021
Location: NY
Posts: 8,568
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Tin toys gave way to plastic toys, which in turn gave way to pixels, and then polygons.
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01-24-2022, 11:40 AM | #29 |
Crimson Guard
Join Date: Jul 2008
Location: WV
Posts: 3,155
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I think Hasbro has, in the marketing department, become complacent. They've rested on their laurels for decades now pushing out products for other companies properties, where they don't have to lift a finger to do any marketing to promote that brand. Atleast it seems like that from this end.
They should look back into their records, archives, or just bring Kirk Bozigian in for a few lectures on what to do with marketing. A video game first and foremost but made by a triple AAA company. Not the dollar general of game developers. A cartoon made by a Japanese company, those cartoons seem to be the most popular with kids today. Commercials and a mobile app that all ties in together with the same characters, same over all story and a toy line that is actually representative of those characters and vehicles. Once thats a success, then build a movie off of the foundation they've built from that. |
01-24-2022, 11:44 AM | #30 |
Iron Grenadier
Join Date: Dec 2019
Location: Kentucky
Posts: 933
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Short-ish answer: Video Games. Almost anything you can get out of playing with action figures except the tactile feeling of "doinky-dionk" play you can get in video games. Action? Adventure? Exploring? It used to be the only big avenue games couldn't compete with was creativity of the child, but now with Minecraft, Mario Maker and such, kids can build entire worlds far beyond our FLAGGs and Terrordromes.
Other answers: Lack of FUN in media. As teen and adults, we look back at our GI Joe and He-Man cartoons wishing for what we didn't get, but we forget how much FUN they were. In shooting for more serious stories or more realistic, we miss the innocent joys. Diversity. One thing the old Joe line was great at was its wide cast of characters instead of concentrating on core members. By the time the cartoon got its first full season (1985) we had 4 African Americans, 2 Native Americans, 2 (going by file names ) Hispanic (Shipwreck and Zap), 3 females, a Pacific Islander (Torpedo), an Asian American (Quick Kick), at least one Jewish (Clutch), a Cajun...We also had all 5 branches of service represented. A kid could see THEMSELVES as a Joe just as much as wanting to be Duke or Snake Eyes. Lack of recognition. Joes used to keep the same look for years at a time. At a glance, if you saw a red shirt and khaki pants, you knew it was Bazooka. Khaki shirt and green pants? Duke. Hasbro has changed up looks so much, there are no real "iconic" looks outside of "all black"=Snake Eyes, red hair=Scarlett, all white=Storm Shadow and such. Dont get me started on accessories... Fewer toy opportunities. With actual Toy Stores gone, we'll never see a Defiant or MCC at retail again. When was the last time we saw that big@$$ Millennium Falcon? Prime Joe got half as much shelf space as the ENTIRE action figure aisles now. Media oversaturation. Even when there is new media, how accessible is it? When The 80's cartoon came out, there were only 3 major networks and a handful of cable channels. Decline of comics. You could get the Marvel comic at your corner drugstore until the 1990s. When was the last time you saw a GI Joe comic outside a bookstore or a comic pack? |
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