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Action Figure Toys Market
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01-24-2023, 11:17 AM
Bujo
Hisstank.Com General
Join Date: Apr 2009
Location: Lafayette La
Posts: 8,741
Quote:
Originally Posted by
pergola
Allied Market Research primarily exists to sell its $4,000 hype reports. It's all market speculation across a wide variety of niche markets, trying to grow them by making rich people more aware of them. Aesthetic Lasers. Aicraft Cabin Interior. Aluminum Wire. All sorts of weird shit allegedly blowing up, all by 2031.
But domestic price fixing is illegal and prices can only be suggested to retailers. But it's harder to allege that prices are unsustainable if retailers are at least meeting expectations.
Collusion and price fixing generally occurs when 3 corporations dominate roughly 90% of a given market. Only one form of collusion is illegal, and that's one or more CEOs directly talking to one another about price fixing. Other forms of collusion are perfectly legal. For example, Toyota often uses press releases to signal to Ford and GM future pricing strategies. Social media posts quickly alert companies to persons or events so that policies can be quickly changed and aligned. When corporations sue one another over something like patent infringement, one goal is for executives to sit down together and map out future strategies under the protection of NDAs and attorney-client privilege. The cellular communications market is a prime example of this with the recent merger of T-Mobile and Sprint.
The same thing occurs with action figures, especially 1/12 scale right now, since it's pretty much dominated by Hasbro, Mattel and McFarlane. The independent toy market hasn't shown the same need for price increases that American production companies insist are necessary. Maybe because their prices were sufficiently high enough already or because there's so much more competition in collector driven toy lines.
Bujo
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