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Thread
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Why not a M.A.S.K. x GI Joe line of toys?
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12-09-2018, 07:00 PM
truejoefan
Hisstank.Com General
Join Date: Jun 2012
Location: Cobra Island & Massachusetts
Posts: 6,378
TBH I don't think a 2in line would succeed regardless of the names tied to it. Didn't Hasbro try it and fail with Marvel? I seem to remember that stuff peg warming forever. Now a 4in line I think most of us could get behind. Sceptical that this will happen at this point.
I honestly think the main problem with GI Joe failing to be successful is Hasbro. It seems Hasbro is going through it's own identity crisis that it can't come to terms with and has no time nor intent to focus on brands that don't sell themselves. IMO Hasbro is one wrong decision from utter failure and ultimately either being sold off or going under completely. With MLP the Transformers and it's licensing agreement with Disney the only thing keeping them afloat it makes me wonder where they will be if and when Disney decides to leverage them on the SW and Marvel properties, again this is all speculation and or my opinion but Hasbro is walking a fine line with their desire to be more than just a toy company. Add the terrible deal with Paramount (Viacom) a direct competitor of Disney and we have a recipe for disaster. If I remember correctly Disney pretty much ended the Paramount Marvel relationship just so they could move everything under their own umbrella.
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