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Thread
:
Marvel Universe 3.75" figures
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09-12-2017, 09:17 PM
Snakeeyesisposh
Cobra Lab Rat
Join Date: Sep 2013
Location: California
Posts: 3,046
Quote:
Originally Posted by
xfamousnicknaro
The breaking point for mass market 4", regardless of POA is $10. Even if they'd sell more 4" figures at $10, maybe they don't consider it enough profit. Or maybe the people in charge really aren't that passionate about the scale, so they don't care to make it work. Maybe both.
You're not far off. $10 is about the max you can charge for a 4" figure BECAUSE the price has not followed inflation for a long time. The price increases are simply too high to be sustained by ANY economy because salaries don't increase that way. . . . . .
---------------------------
What was the price of a GI JOe figure in 2009? $7-8? Even that was pretty high back then. 2007 Joes were what $6? $5? Let's ignore that to demonstrate a point.
What was it in 2013-2014? $12-13. . . . . . . really?
Even just using the Rise of Cobra price we got $12/$8= 150% the price of 2009 Gi Joe. Oh boy, so 50% minimum price increase divided by what? 5 years? About 10% a year, so double digit price inflation when inflation in the U.S. is 2% and salary increases even less than that?
So they expect us to keep buying with that sort of price increase? While reducing the quality and reducing the POA. That's just a disaster waiting to happen and it did.
Snakeeyesisposh
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