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Thread
:
G.I. Joe: A failure of the brand, or Hasbro?
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07-12-2014, 11:46 AM
Jmacq1
Crimson Nerd
Join Date: Dec 2008
Location: Virginia
Posts: 12,579
Quote:
Originally Posted by
Caravankidd
I think part of the problem for Thudercats was Cartoon Network. The network has a lot of problems and it seems like so many promising cartoons have been brought down with those problems.
Which makes me wonder how the economics of it would work out to just cut out the traditional cable route and go something like a Netflix exclusive. It seems like with services such as Netflix, Hulu, and Amazon Prime scrambling for exclusives that we are starting to see more and more cartoon series that wouldn't show up on Cartoon Network, Nick Toons, or Toon Disney.
The key thing to remember about Cartoon Network is that Cartoon Network has its' own brands that they like to push above and beyond any others. The only real exception has been Clone Wars which was just such a juggernaut brand that there was no way they could say "no" and less way they could screw the scheduling on it because Lucasfilm would've made sure the licensing agreement was iron-clad about stuff like that.
Or put another way: For most brands/cartoons, they need Cartoon Network more than Cartoon Network needs them. With Clone Wars, CN was dealing with a brand/corporation bigger than they are, so that gave Lucasfilm the negotiating power.
That's the reason I kinda scoff every time someone posts "We need a new G.I. Joe toon but it's gotta be on Cartoon Network!" Because Hasbro can't MAKE Cartoon network air their show. Much less control when it gets aired, and Cartoon Network has no vested interested in helping boost the Joe brand (in fact, given their treatment of G.I. Joe over the years I think it's safe to say CN doesn't care for G.I. Joe at all). The Hub is basically the ONLY channel Hasbro can guarantee will pick up a new Joe Cartoon. Everyone else, they have to beg.
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Last edited by Jmacq1; 07-12-2014 at
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