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02-12-2019, 12:51 AM | #21 |
Cobra Soldier
Join Date: Mar 2009
Location: Barrington, RI
Posts: 96
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Quote:
Mark Weber was also responsible for the SDCC Renegades Roadblock figure. I’m not sure if he was responsible for the entire box set but he did claim Roadblock as his swan song & i’m glad & greatful that he got to get us that figure. I would love to see Mark Weber back at Hasbro.
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02-12-2019, 12:54 AM | #22 |
Cobra Soldier
Join Date: Mar 2009
Location: Barrington, RI
Posts: 96
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Zap, there wasn't enough internal support for G.I. Joe when I worked on the brand (late 2014 - April 2017) to activate much of anything. That's not a Hasbro knock - they were waiting for the movie to hit before investing in G.I. Joe. I wanted to use app-based games as a vehicle to gauge fan support for different characters and vehicles, and to feature beloved (and brand new) characters in new animation or webisodes at the very least to build brand awareness with a new generation of kids.
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02-12-2019, 12:59 AM | #23 |
Crimson Guard
Join Date: Jul 2008
Location: WV
Posts: 3,155
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Mr. Weber, Thank you for all you did for GIJoe and for us fans. I just signed the petition, I sincerely hope Hasbro will bring you back onboard.
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02-12-2019, 01:07 AM | #24 |
Cobra necromancer
Join Date: Dec 2009
Location: Central Wisconsin
Posts: 2,665
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Signed. Mark Webber really did a lot for the brand despite limited resources and interest from Hasbro. He also understands us collectors since he is himself one. I would love to see him back at the helm.
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02-12-2019, 01:18 AM | #25 |
Retired Toy Hunter
Join Date: Sep 2007
Location: Burbank, Ca.
Posts: 12,048
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Signed
__________________
Jinx723's Feedback | Jinx723's BST He who dies with the most toys... is still dead |
02-12-2019, 01:37 AM | #26 |
Bill Cosplay
Join Date: Feb 2014
Location: Staying clear of knee-jerk nerds.
Posts: 5,914
|
Quote:
I posted this on my Facebook page earlier:
Well, it’s sure nice to be remembered. My phone and e-mail lit up tonight as word of the online petition spread. I appreciate the G.I. Joe community thinking of me, and a special thanks to anyone and everyone who has signed their name to support the idea of me returning to Hasbro and working on our favorite brand once again. When my position was eliminated at Hasbro in April 2017, it was explained to me that future G.I. Joe product was too far in the future to need an active brand manager attached to the brand. I understood their decision to eliminate the position, but felt they had forgotten the impressive work I had turned in galvanizing and expanding the Transformers’ Generations segment. I did outstanding work for Hasbro when given item count and a tooling budget to work with. It was disappointing that they didn’t consider me valuable enough to make room for on another brand. I am proud of the work I did on G.I. Joe too, even though the budget allocated to the brand was very small during my tenure. I made the most with what we had, and will always be fond of the small victories like Sightline, Shooter, Stiletto, Gung-Ho, the female Cobra Officer, Tombstone (almost), and the Renegades Roadblock. With G.I. Joe at low tide (my term) and most of the Transformers Marketing team turned over since my time on the brand, it always felt to me like my best efforts and significant successes were lost in the wash a bit. Still, I loved my time at Hasbro and took great care to leave well back in April 2017. I started at Toy State in May 2017 and worked there through January 2018, when I was one of the early layoffs in a gradual downsizing that saw them close their business entirely last July. Since then, I’ve been consulting privately with a couple small and brilliant toy companies, while taking night MBA classes from the University of Rhode Island. Most Brand Managers have their MBA to start their careers, but I came into Brand Management a little sideways so my educational background is atypical for my professional role, a fact that’s hindered me in my job hunt. I would love the opportunity to return to Hasbro, and have pursued several job openings there over the last couple years (including this one). I think they are keenly aware of my interest in a reunion but I am not sure they’re aware of the support I built from the collecting communities of both G.I. Joe and Transformers. I always believed the collectors’ value was underappreciated, and that there were creative ways to invigorate a dedicated fan/collector base while still appealing to kids as well. I don’t know if this online petition will change anything, but if nothing else it has made me feel the respect and support of a community I’ve been a part of since 1982. Thank you all so very much. Times are different now, of course, so we're talking mobile apps, a console game, a cartoon and/or a film series, etc. But if there's one lesson to really learn from ARAH it's that the toys themselves need to be seen as an "interest" and not as some accessory attached to the app or film or whatever. Used to be the cartoon/movie/comic was there to promote the toy, but we've now flipped into this mindset that views the toys as almost a temporary souvenir of the movie or game or whatever. I think the only way to beat that mindset is by creating a toy that captures a child's interest by itself, whether there's a video game of it or not. Maybe, with the current state of tech-savvy children, that means you create a line of toys that are interconnected in a real way by a mobile app. Like, maybe you download an app and then control toy vehicles remotely with it, or play out and record "missions" with the figures through the app. I dunno...what I do know is that the toys themselves have to offer something at least as interesting and engaging as any media tie-in. |
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02-12-2019, 01:46 AM | #27 |
Bald Master
Join Date: Apr 2011
Location: Wolverine Lake, MI
Posts: 15,130
|
Quote:
Zap, there wasn't enough internal support for G.I. Joe when I worked on the brand (late 2014 - April 2017) to activate much of anything. That's not a Hasbro knock - they were waiting for the movie to hit before investing in G.I. Joe. I wanted to use app-based games as a vehicle to gauge fan support for different characters and vehicles, and to feature beloved (and brand new) characters in new animation or webisodes at the very least to build brand awareness with a new generation of kids.
__________________
"Once got busy in the back of a Buzz Boar!" FEEDBACK: http://www.hisstank.com/forum/buy-se...ck-thread.html CUSTOM WORK: https://www.hisstank.com/forum/g-i-j...s-customs.html |
02-12-2019, 01:47 AM | #28 |
Domesticated Arms Dealer
Join Date: Feb 2007
Location: Brownsville, TX (Home of Iceberg!)
Posts: 1,970
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Signed! We can't reset, we need to pick up where he left off. Mark is a fan's brand manager, and his work on Transformers can't be discounted. Hoping we can get him back, and get G.I. Joe back on track.
__________________
See my collection and customs: http://s246.photobucket.com/user/g3aredup/library/ |
02-12-2019, 02:26 AM | #29 |
Crimson Guard
Join Date: Sep 2017
Location: U.S.
Posts: 1,748
|
Quote:
I posted this on my Facebook page earlier:
Well, it’s sure nice to be remembered. My phone and e-mail lit up tonight as word of the online petition spread. I appreciate the G.I. Joe community thinking of me, and a special thanks to anyone and everyone who has signed their name to support the idea of me returning to Hasbro and working on our favorite brand once again. When my position was eliminated at Hasbro in April 2017, it was explained to me that future G.I. Joe product was too far in the future to need an active brand manager attached to the brand. I understood their decision to eliminate the position, but felt they had forgotten the impressive work I had turned in galvanizing and expanding the Transformers’ Generations segment. I did outstanding work for Hasbro when given item count and a tooling budget to work with. It was disappointing that they didn’t consider me valuable enough to make room for on another brand. I am proud of the work I did on G.I. Joe too, even though the budget allocated to the brand was very small during my tenure. I made the most with what we had, and will always be fond of the small victories like Sightline, Shooter, Stiletto, Gung-Ho, the female Cobra Officer, Tombstone (almost), and the Renegades Roadblock. With G.I. Joe at low tide (my term) and most of the Transformers Marketing team turned over since my time on the brand, it always felt to me like my best efforts and significant successes were lost in the wash a bit. Still, I loved my time at Hasbro and took great care to leave well back in April 2017. I started at Toy State in May 2017 and worked there through January 2018, when I was one of the early layoffs in a gradual downsizing that saw them close their business entirely last July. Since then, I’ve been consulting privately with a couple small and brilliant toy companies, while taking night MBA classes from the University of Rhode Island. Most Brand Managers have their MBA to start their careers, but I came into Brand Management a little sideways so my educational background is atypical for my professional role, a fact that’s hindered me in my job hunt. I would love the opportunity to return to Hasbro, and have pursued several job openings there over the last couple years (including this one). I think they are keenly aware of my interest in a reunion but I am not sure they’re aware of the support I built from the collecting communities of both G.I. Joe and Transformers. I always believed the collectors’ value was underappreciated, and that there were creative ways to invigorate a dedicated fan/collector base while still appealing to kids as well. I don’t know if this online petition will change anything, but if nothing else it has made me feel the respect and support of a community I’ve been a part of since 1982. Thank you all so very much. |
02-12-2019, 03:37 AM | #30 |
Cobra Viper
Join Date: Sep 2008
Location: The Animal Kingdom
Posts: 339
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Signed!
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