Mattel & Hasbro said to be 'terrified' of sales loss to tech

BGR- The Three Biggest Letters in Tech, reports on Hasbro and Mattel's sales losses to tech based items.

Read the story here and discuss:
Mattel and Hasbro said to be ‘terrified’ as more kids seek high-tech Christmas gifts | BGR

Too bad so sad for them. Evolve or die.

Call me crazy but I think Hasbro's sales loss might have something to do with them NOT PUTTING THEIR FRIGGIN PRODUCT IN THE FRIGGIN STORES & MAKING IT FRIGGIN IMPOSSIBLE FOR THEIR FRIGGIN CUSTOMERS TO FIND ANYTHING!

Im pretty sure I read they aren't terrified

Originally Posted by theprocess

Im pretty sure I read they aren't terrified

Of course they're going to say the opposite. Telling the truth is bad for business.

I have no idea what case they are talking about Mattel making but I'm pretty sure Barbie and Hot Wheels sold more. Sometimes writers just like to make up stories that fit their imaginings of what is happening without validating with any statistics or research. This feels like that kind of article.

Well when you charge $10.00 a figure for joes and $13.00 for star wars figures nobody gives a crap anymore.

i dont have kids, so i dont care , not to mention , Hasbro already made everything i wanted 30 + years ago. they made enough then, to where i am still trying to collect it all

Originally Posted by Steelgrave

Of course they're going to say the opposite. Telling the truth is bad for business.

Well of course. I propose a free Ren. CC with the purchase of an android/ios device. Problem solved

But seriously, I do blame the parents. More often than not I see an unruly kid get a smart phone or tablet shoved in its face in order to distract it or calm it down.

For Christmas my sister got me an infant iphone protector so the baby can drool and spit on it. If my baby wants an iphone then he better get a damn job.
Hes got a giant box full of gi joes just waiting for him to turn 4.

It's just reality.