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3. Have you given any thought to a "viral campaign" for the upcoming live action movie? The Dark Knight executed this perfectly and some would say that's a big part of the film's huge success. Paramount did this with Transformers last year; can we expect a repeat for the upcoming G.I. Joe film in 2009 as a way to get fans involved?
Hasbro: Paramount will be running the marketing campaign for the live action movie, so it's not really a question we can answer - but maybe it has already started and you have not found it online yet...