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06-02-2009, 01:43 PM | #1 |
Crimson Guard
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Okay, I'm not gonna start another thread about bashing the movie and I'm not gonna say anything about how great it's gonna be either. My thread is more focused on what if this thing is a massive hit and how it will change what we've come to expect (and love) about GI Joe for the past 25 years.
Take a second to think about how much product is crammed down our throats for any given action movie. You have the obvious action figure and vehicle toy lines. Then you have all the marketing hoopla with the fast food chains offering "junk toys" in their value and happy meals. Then you'll have the the candy bars and fruit snacks, the pez and candy dispensers, the bed sheets, the pillows, the kites, the yo-yo's, the footballs, the costumes, the video games, the shirts, the hats, the bobble heads, the posters, the books......and enough crap to make your head spin. Now that you get an idea of what is coming is that what you really want? Do we really want Joe to become the next Spider-Man or Batman? I don't know about you guys (and gals) but I grew up on Marvel and DC comics and those characters had a special meaning in my heart that has been forever taken away due to their appearance on the big screen. They were almost iconic and such a part of pop culture that I almost get pissed off as I run through my Batman head sprinkler. Now I'm not saying these movies are bad. In fact some of them have been quite enjoyable and awesome. But still the fact remains once something so beloved as GI Joe is taken to the next level it's gonna change (for me at least) Any thoughts or comments?
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06-02-2009, 01:48 PM | #2 |
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Im just hoping with all the changes that i enjoy it and start liking it more.Im just stuck on the old school Joes.Maybe its cuz iv watched and collected for so long.But im always up for change,it just may take awhile.
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06-02-2009, 01:58 PM | #3 |
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the last round of joe toys from mc donalds actually had me going for kid meals,untill i finally got cc.but then i was left over with a ton of those mindbender water squirting 4 wheelers
the only thing that could maybe make this movie half ass , is if they start busting out with cobra troops that people want to see. not these alien b rated movie looking wannabe's. other than that, this is gonna be nothing more than a fart in a cup
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06-02-2009, 02:00 PM | #4 |
Crimson Nerd
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Location: Virginia
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This sounds like you're veering dangerously close to the "Exclusive Club" mentality.
In other words the "G.I. Joe is this special sacred thing that's shared by me and a few close like-minded people and NO ONE ELSE!" While that feeling of community can be a positive thing...it's a bad thing for the brand in general, as it implies that it is stagnant or worse yet, shrinking. Batman having big-screen adventures didn't stop Batman comic-book fans from being fans. Nor any of the other multitude of comic-book movies (good and bad) that have come over the years. However it has led to a lot more possibilities and recognition for many of those brands. Great for the business side of things. We'll always have '80's RAH Joe. Whether in our collections, or memories, or in new material that Hasbro will undoubtedly produce in the future...it might not be the driving force for the brand if the movie-verse is a huge success, but Hasbro's always willing to keep their fingers in all the pies. They'll throw us a few bones every year, because they like our money, too. If the "next generation" of hypothetical fans roped in by the movies just happens to check some of it out as well...so much the better. Something tells me you're not quite getting the OP's intent.... |
06-02-2009, 02:08 PM | #5 |
Banned
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can't say it really bothers me whether some kid gets excited about a cheap Joe toy with his Happy Meal, enjoys a Duke carbonated beverage in his lunchbox, or plays in his bubble bath from the Cobra Commander bubble bath product. and I'm not sure why anyone would either. are you seriously saying you would be emotionally affected by children going to sleep in ROC pajamas? that's what it sounds like.
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06-02-2009, 02:12 PM | #6 |
Crimson Guard
Join Date: Jul 2008
Location: Maryland
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Quote:
This sounds like you're veering dangerously close to the "Exclusive Club" mentality.
In other words the "G.I. Joe is this special sacred thing that's shared by me and a few close like-minded people and NO ONE ELSE!" While that feeling of community can be a positive thing...it's a bad thing for the brand in general, as it implies that it is stagnant or worse yet, shrinking. Batman having big-screen adventures didn't stop Batman comic-book fans from being fans. Nor any of the other multitude of comic-book movies (good and bad) that have come over the years. However it has led to a lot more possibilities and recognition for many of those brands. Great for the business side of things. We'll always have '80's RAH Joe. Whether in our collections, or memories, or in new material that Hasbro will undoubtedly produce in the future...it might not be the driving force for the brand if the movie-verse is a huge success, but Hasbro's always willing to keep their fingers in all the pies. They'll throw us a few bones every year, because they like our money, too. If the "next generation" of hypothetical fans roped in by the movies just happens to check some of it out as well...so much the better. Something tells me you're not quite getting the OP's intent.... I got to the point where I no longer wanted to collect super hero toys or read the comics. It just didn't mean anything to me anymore. It changed.... Take any band you can think of (Green Day or Red Hot Chili Peppers for example). Say you were there from day one. You went to their shows and supported them when nobody else even heard of them. Then one day they explode. They are all over the radio and MTV. On every magazine cover, on every late night show, everybody from nine year old kids to seventy year old grandmothers know who they are. For good or bad or whatever you want to call it...you can't possibly feel the same way or have the same enthusiasm you once did for it. I mean you're happy for the success on one hand but on the other it just isn't the same.
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06-02-2009, 02:18 PM | #7 |
Crimson Guard
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Quote:
can't say it really bothers me whether some kid gets excited about a cheap Joe toy with his Happy Meal, enjoys a Duke carbonated beverage in his lunchbox, or plays in his bubble bath from the Cobra Commander bubble bath product. and I'm not sure why anyone would either. are you seriously saying you would be emotionally affected by children going to sleep in ROC pajamas? that's what it sounds like.
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06-02-2009, 02:21 PM | #8 |
Crimson Nerd
Join Date: Dec 2008
Location: Virginia
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Quote:
I get what you're saying but that's not really what I'm trying to say. I don't believe at all Joe should be only the way "I want it to be". I'm just saying I'm pretty sick and tired of seeing Batman, Spider-man, The X-Men and Fantastic Four on every last piece of merchandise. I think GI Joe unfortunately (for me) is heading that way too.
I got to the point where I no longer wanted to collect super hero toys or read the comics. It just didn't mean anything to me anymore. It changed.... Take any band you can think of (Green Day or Red Hot Chili Peppers for example). Say you were there from day one. You went to their shows and supported them when nobody else even heard of them. Then one day they explode. They are all over the radio and MTV. On every magazine cover, on every late night show, everybody from nine year old kids to seventy year old grandmothers know who they are. For good or bad or whatever you want to call it...you can't possibly feel the same way or have the same enthusiasm you once did for it. I mean you're happy for the success on one hand but on the other it just isn't the same. Don't get me wrong, I'm familiar with the "anti-bandwagon" sort of phenomenon you're talking about, and I know it happens, but it's never made sense to me. If the quality of the product drops as it goes up in popularity, then that's another thing altogether, but if the quality remains consistent, success shouldn't hurt one's enjoyment in the least, mainstream or otherwise. I think you really need to look at that "It just isn't the same" bit....what's actually changed? Has it really changed at all (aside from having a larger presence) or is it in your head? Again (and I don't mean to harp on the point, but it really leads back to this), is it simply that you no longer feel "special" for being a member of a smaller fandom? You're no longer one of the "keepers of the secret" so to speak? Geez...that's getting awfully psychobabbly....I'll stop now. Sorry. Last edited by Jmacq1; 06-02-2009 at 02:26 PM.. |
06-02-2009, 02:23 PM | #9 |
ZX670 - IG39
Join Date: May 2008
Location: Houston
Posts: 4,906
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Quote:
Take a second to think about how much product is crammed down our throats for any given action movie. You have the obvious action figure and vehicle toy lines. Then you have all the marketing hoopla with the fast food chains offering "junk toys" in their value and happy meals. Then you'll have the the candy bars and fruit snacks, the pez and candy dispensers, the bed sheets, the pillows, the kites, the yo-yo's, the footballs, the costumes, the video games, the shirts, the hats, the bobble heads, the posters, the books......and enough crap to make your head spin.
Quote:
Take any band you can think of (Green Day or Red Hot Chili Peppers for example). Say you were there from day one. You went to their shows and supported them when nobody else even heard of them. Then one day they explode. They are all over the radio and MTV. On every magazine cover, on every late night show, everybody from nine year old kids to seventy year old grandmothers know who they are. For good or bad or whatever you want to call it...you can't possibly feel the same way or have the same enthusiasm you once did for it. I mean you're happy for the success on one hand but on the other it just isn't the same.
As for all the merchandising stuff, I honestly don't pay much attention. They wants kids to get into that stuff so they'll beg the parents to see the movie again and then get the dvd, etc. I don't have kids and don't collect those toys, so not a big thing here. As for me and this particular film, again, doesn't really matter to me. I'm probably going to see it regardless, and again, am not really going to pay much attention to most of the merch attempts other than picking up a few of the ROC figs that I happen to like.
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06-02-2009, 02:28 PM | #10 |
Crimson Nerd
Join Date: Dec 2008
Location: Virginia
Posts: 12,578
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I'd also note: G.I. Joe is a bit of a poor analog to an up-and-coming rock band. G.I. Joe already had a heyday of popularity back in the 80's.
This would be more akin to a band that was MASSIVELY popular in the 80's "coming back" in the present day. Heck, it'd be like Michael Jackson suddenly being the "King of Pop" with best-selling albums and everyone loving him again. |
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