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View Full Version : Look back at 25th line: How About This Route?


Jeffrozup
03-23-2010, 10:05 PM
What is Hasbro would have released the figures according to the waves from their original releases in the 1980s ..

For example: 1982 figures released in 2007, 1983 figures released in 2008, etc ... could they have kept the 25th/ME line going longer and kept your interest as a collector this way?

This would have produced just one wave per year (single carded) but also kept more figures coming down the road. I think it would have been pretty interesting but curious to what you think about doing the line this way?

Troynos
03-23-2010, 10:08 PM
Wouldn't have worked.

People here got spoiled by having multiple waves throughout a year. Look at how "upset" some folks are that there's a dryspell between now and PoC.

Also some of those characters aren't as popular as others. What happens when it's a wave of alot of unpopular vs popular?

The 25th line ended, not due to a lack of things to make or lack of interest, but due to the retailers not wanting to order it anymore with RoC on it's way.

Looking through the waves they tried to make sure there were anchor characters to make sure everyone was interested in the line and then other characters and some new stuff.


I'd be willing to bet that characters like Lifeline, Low-Light, etc.. are being held in reserve for if Hasbro does any 25th/ME stuff again. Those will be used as the "draw" characters to get the nostalgia collectors back into it.

Crimson Gord
03-23-2010, 10:09 PM
it would be pretty cool, but the only thing i would change is that waves would have came out in the same intervals, just by the year like you said. that way we would have a steady flow and might STILL be getting more!?!

Jeffrozup
03-23-2010, 10:24 PM
Wouldn't have worked.

People here got spoiled by having multiple waves throughout a year. Look at how "upset" some folks are that there's a dryspell between now and PoC.

Also some of those characters aren't as popular as others. What happens when it's a wave of alot of unpopular vs popular?

The 25th line ended, not due to a lack of things to make or lack of interest, but due to the retailers not wanting to order it anymore with RoC on it's way.

Looking through the waves they tried to make sure there were anchor characters to make sure everyone was interested in the line and then other characters and some new stuff.


I'd be willing to bet that characters like Lifeline, Low-Light, etc.. are being held in reserve for if Hasbro does any 25th/ME stuff again. Those will be used as the "draw" characters to get the nostalgia collectors back into it.

I understand the dry spell aspect but do you think people could be more understanding if they knew this is how it would have been from the beginning?

Also, Hasbro could have sprinkled the waves throughout the year to give collectors a chance to get the figures if they missed them (sort of like revision cases, etc).

The ROC point is also very valid and Hasbro could have taken a break from the 25th/ME line to produce those and then go back to it in the middle of ROC and POC.

I realize it's not the perfect solution, I just thought it might be kind of fun to get the toys the same way we did as kids in the 1980s to really add some nostalgia to the line.

lagnaf311
03-23-2010, 10:42 PM
Myself, and my wallet would have liked it better that way! I would really have liked it if that had done all the figures from 82 on. It would still be going on!

footloose
03-23-2010, 10:44 PM
i just want a WHALE damnit
What is Hasbro would have released the figures according to the waves from their original releases in the 1980s ..

For example: 1982 figures released in 2007, 1983 figures released in 2008, etc ... could they have kept the 25th/ME line going longer and kept your interest as a collector this way?

This would have produced just one wave per year (single carded) but also kept more figures coming down the road. I think it would have been pretty interesting but curious to what you think about doing the line this way?

Troynos
03-23-2010, 10:46 PM
I think one of the reasons the 25th worked was that it was a steady supply of product.

Python_Puckman
03-23-2010, 10:47 PM
Cool idea. Would be even better if they threw some unproduced characters as well into the mix.

Of course, they would probably get right up to the '85 wave and then cancel the line

Jeffrozup
03-23-2010, 10:53 PM
I think one of the reasons the 25th worked was that it was a steady supply of product.

How about sprinkling some vehicles and figures like the 1980s and the 25th line did?

Perhaps the figures came out during the first 2 quarters of a year while the vehicles during the final 2 and then switch it up for the next year.

I think everybody agrees this is all hindsight now but I personally would have loved if they did it this way like they did when I was a kid.

Dagger
03-23-2010, 11:09 PM
It's a nice idea, but I don't think it would fly. It seems like Hasbro needs Duke, Snake Eyes, & Cobra Commander in every wave for them to produce a line. I like the idea, but I just don't think it would take off.

caw88
03-23-2010, 11:17 PM
The 25th line worked because there was a market in place with the correct economic resources. The buzz generated for the 25th line was incredible among those that had been there 25 years ago. That excitiment bled over into the later collectors who were paying huge bucks on ebay to get the classic figures. The trickle down effect hit the kids because the 25th figures were real pieces of art, top quality.

If Hasbro had made equal quality figures, but all new characters, it would have been nearly a footnote until ROC.

Hasbro knows dollars and the 25th sold. It will return

Scoop
03-23-2010, 11:21 PM
I tend to agree with the topic of this thread.

I actually posted something similar in another thread. I was upset that Hasbro decided to release certain figures on single cards before they released other characters which we are still waiting for.

Here is what T'm talking about...

In my opinion these figures should have never been released before other figures that we still do not have.

For instance we got these following figures on single cards...

Serpentor (DDP version)
Zartan (DDP version)
Red Ninja
Cobra Air Trooper
Duke (jetpack)
Baroness (comic colors)
Cobra Commander (with Mass Device crystals)
Snake Eyes (arctic trooper)
Ninja-Ku
Cobra Para-Viper
Cobra Bazooka Trooper
Mercenary Wraith
Flint (Cobra disguise)
Scarlett (pilot)
Matt (Specialist) Trakker
Cobra Diver
Cobra Trooper (red mask)
Ninja Viper
Ripper (comic colors)
Torch (comic colors)
Firefly (blue)

Those figures could have been saved for comic packs, 5-packs, 7-packs, or any other type of pack. To tell you the truth we could have lived without many of those listed above.

So as it stands Hasbro basically wasted our time with those figures and has still left us without some of the following more iconic characters of the ARAH Universe...

Cover Girl
Airtight
Footloose
Frostbite
Tollbooth
Cross Country
Dial-Tone
Iceberg
Leatherneck
Lifeline
Low-Light
Zandar
Zarana
Thrasher

Now I don't mean that all of the figures that I listed above should have been released on single cards. I just mean that we should have gotten them before those other ones I listed.

I even have a great idea for Hasbro to give us some of those figures in 2 years from now. Here is the link to something I thought of the other day while looking over the 2010 Toy Fair pics...

G.I. Joe: The Movie 25th Anniversary figures for 2012.

Now I understand that there is a business side to this too because Hasbro needs to make a profit on their products. Sure they are saving on cost by re-using and re-painting figures and parts, but if that is the case then why didn't we get a red padded Grand Slam, tan Grunt, or a tan Clutch with a tan Vamp. Those would have been easy re-paints that actually make sense because they also existed back in the day.

I thought that the 25th Anniversary line was meant to celebrate the anniversary of when the ARAH line started. I mean it was nice of them to include other figures that never showed up in the original line, but they should have done that only after they finished up making some of the other more popular and iconic characters first.

paraviper
04-02-2010, 03:20 AM
I tend to agree with the topic of this thread.

I actually posted something similar in another thread. I was upset that Hasbro decided to release certain figures on single cards before they released other characters which we are still waiting for.

Here is what T'm talking about...

In my opinion these figures should have never been released before other figures that we still do not have.

For instance we got these following figures on single cards...

Serpentor (DDP version)
Zartan (DDP version)
Red Ninja
Cobra Air Trooper
Duke (jetpack)
Baroness (comic colors)
Cobra Commander (with Mass Device crystals)
Snake Eyes (arctic trooper)
Ninja-Ku
Cobra Para-Viper
Cobra Bazooka Trooper
Mercenary Wraith
Flint (Cobra disguise)
Scarlett (pilot)
Matt (Specialist) Trakker
Cobra Diver
Cobra Trooper (red mask)
Ninja Viper
Ripper (comic colors)
Torch (comic colors)
Firefly (blue)

Those figures could have been saved for comic packs, 5-packs, 7-packs, or any other type of pack. To tell you the truth we could have lived without many of those listed above.

So as it stands Hasbro basically wasted our time with those figures and has still left us without some of the following more iconic characters of the ARAH Universe...

Cover Girl
Airtight
Footloose
Frostbite
Tollbooth
Cross Country
Dial-Tone
Iceberg
Leatherneck
Lifeline
Low-Light
Zandar
Zarana
Thrasher

Now I don't mean that all of the figures that I listed above should have been released on single cards. I just mean that we should have gotten them before those other ones I listed.

I even have a great idea for Hasbro to give us some of those figures in 2 years from now. Here is the link to something I thought of the other day while looking over the 2010 Toy Fair pics...

G.I. Joe: The Movie 25th Anniversary figures for 2012.

Now I understand that there is a business side to this too because Hasbro needs to make a profit on their products. Sure they are saving on cost by re-using and re-painting figures and parts, but if that is the case then why didn't we get a red padded Grand Slam, tan Grunt, or a tan Clutch with a tan Vamp. Those would have been easy re-paints that actually make sense because they also existed back in the day.

I thought that the 25th Anniversary line was meant to celebrate the anniversary of when the ARAH line started. I mean it was nice of them to include other figures that never showed up in the original line, but they should have done that only after they finished up making some of the other more popular and iconic characters first.

I agree with you.

Mandingo Rex
04-02-2010, 03:42 AM
First off, thanks for a smarter thread than 99% of the ones on here. Even though you're getting some kickback, it's something I've thought could have been a different route than drowning us with repaints and spoiling us with too many waves in a year.

Look at the Masters of the Universe Classics line, and the Masterpiece TF line. I realize Joes are a much smaller scale, but if they hadn't blown their load in too-many-waves-too-fast and repaints, they could have probably stretched the 25th line out longer. Shit, the MP line puts out maybe one a year, if you average it out. I'm still collecting that line, and hope it keeps going at least 4-5 more figures.

Like you, I think that the "25th" banner could have continued running, named as the 25th line, by rationalizing that the figures were roughly 25 years after their release. Technically, Duke didn't get released until 1983, which 25 years would have been 2008, not 2007. I realize it's all because of the launch of the line, but I didn't see the need to go to the "Modern Era" (which it technically was never labeled on the packaging) moniker.

Barefoot Jedi
04-02-2010, 04:31 AM
it would be pretty cool, but the only thing i would change is that waves would have came out in the same intervals, just by the year like you said. that way we would have a steady flow and might STILL be getting more!?!

Wow! Is that what you did with the Techno-Viper you got from me!? Those look awesome!

Anyway, I'm very satisfied with the 25th/Modern line. I see the point of this thread, though. and I think if Hasbro ever re-visits the line it would be a good idea to organize waves by years the way they organize SW waves by movie now.

Mandingo Rex
04-02-2010, 04:47 AM
I'd be willing to bet that characters like Lifeline, Low-Light, etc.. are being held in reserve for if Hasbro does any 25th/ME stuff again. Those will be used as the "draw" characters to get the nostalgia collectors back into it.

This is what I'm hoping. Even via online 7-packs or store exclusives, I hope we at least flesh out more of the missing guys, and at worst we get decent "Frankenjoes" in the vein of Hit & Run or Heavy Metal.

While not 100% perfect, they're decent and wouldn't require many all-new sculpted parts.

Maybe even a 30th anniversary, but I'm hoping they trickle things a bit sooner.

Jeffrozup
04-09-2010, 12:42 PM
First off, thanks for a smarter thread than 99% of the ones on here. Even though you're getting some kickback, it's something I've thought could have been a different route than drowning us with repaints and spoiling us with too many waves in a year.

Look at the Masters of the Universe Classics line, and the Masterpiece TF line. I realize Joes are a much smaller scale, but if they hadn't blown their load in too-many-waves-too-fast and repaints, they could have probably stretched the 25th line out longer. Shit, the MP line puts out maybe one a year, if you average it out. I'm still collecting that line, and hope it keeps going at least 4-5 more figures.

Like you, I think that the "25th" banner could have continued running, named as the 25th line, by rationalizing that the figures were roughly 25 years after their release. Technically, Duke didn't get released until 1983, which 25 years would have been 2008, not 2007. I realize it's all because of the launch of the line, but I didn't see the need to go to the "Modern Era" (which it technically was never labeled on the packaging) moniker.

That's where I was going with the "25th" line .. if they release the figures according to how they originally came out then you keep the 25th stuff on the packages, etc because the 1982 figures were 2007, 1983 were 2008, etc

That's a good point with the MOTU Classics line, I just got into collecting them and mostly due to the idea that there will be a figure coming out each month (and they are pretty cool figures too) but I don't see the MOTU Classics line stopping in the distant future.

I realize ROC had something to do with the 25th/ME line ending in retail but I still believe there is a market for the "vintage" look joes especially if you read a lot of the stuff on here and I know Hasbro's market area is bigger than this website, but it gives you a general idea.

There's also the option where this route being mentioned here could have failed, but given the support and popularity of the line, I would be surprised if that were the case.

Sprinkle the figures and vehicles throughout the year and then move on to the next wave in the next year.

How much fun would it have been to see the stores packed like they were in the 1980s if the figures were released in the same order. That would have been fun collecting IMO.

Troynos
04-09-2010, 12:51 PM
I think it's the retailers that dictate the multiple waves during the year. It's the way the market works nowadays.

Back in our day, a dozen figures and a dozen vehicles would be enough to last the entire year.

But nowadays, with shelf space being at a premium and so many other things vying for attention & sales, the idea of the multiple waves a year is to gurantee new product on the shelves all the time.

There's a "here and done" mentally it seems like. Without a constant influx of new product, the line is considered "done" and the retailers clearance it out to make way for something else to burn out in a couple of months.



Which is probably why there's so many repaints and so many of the same character. There's only so much development money and more slots in the waves to fill then what there was to make/develop new molds/characters.

Zombie F Body
04-09-2010, 08:07 PM
I kinda question Hasbro's commitment to the line using this format. If things went the same, the 25th would have cut out before some really great characters were made. I don't think Hasbro would consider remaking the vintage line just because. That's big commitment and retailers would have to commit to the brand for years. MOTUC is slatted to go into 2016 to remake the entire vintage line with a few new characters/versions peppered in. With the way Mattel is handling the line, I doubt it's going to go that far.

With the head sculpts changing on the POC figures in favor of more traditional looks I think the brand managers may be getting the idea of what sells Joe. The Transformers brand team finally realized that Classics was where it was at and announced a third classics-style series would immediately proceed the TF2 movie line. This was announced before the movie stuff was even out. I see the 25th/ME style coming back eventually.

WildWeaselZ06
04-09-2010, 08:16 PM
I'd be willing to bet that characters like Lifeline, Low-Light, etc.. are being held in reserve for if Hasbro does any 25th/ME stuff again. Those will be used as the "draw" characters to get the nostalgia collectors back into it.[/QUOTE]

It'll work for me.

the odinson
04-09-2010, 08:21 PM
great thread. business reasons aside, i would have loved it if hasbro had put out one comprehensive, well thought out, well executed wave of figures a year coinciding w/ the characters in the original run of arah. hell, i didn't expect any of this, so a wait between waves wouldn't have bothered me at all, and it definitely would have helped the ol' wallet. do vehicles the same way, just maybe be a little more selective each year.
imagine getting pamphlets like back in the day of the next wave coming out next year. that would have been cool, added to the nostalgia factor. also, being on the shelves for a longer amount of time would have made it easier for us to get the whole run.
i'll take what they give me, though. if the current market can't do things that way anymore, oh well.

snakeeyes22
04-09-2010, 08:37 PM
Fun idea in theory, for us especially.

More casual collectors would be more into the major characters though. At first, the box sets and early waves seemed to focus on favorites, as though the line wasn't meant to last as long as it did, like it was going to be 25th anniversary-and thats it!

I think a full year of nearly identical green-shirts would have been a disaster at retail, but it would have been a trip to see. Imagine if the learning curve of quality we saw applied here. The O13 would be pretty unchanged, but characters from later years would probably be better than what we got. I do think they needed to mix years for the sake of the mold reuse/webgear gameplan.

Ideally, I'd alter this fantasy plan. Start with a true O13 boxset to make up for that Stars and Stripes abomination. Move ahead chronologically with years split into a few waves each, etc. Start an online petition to get an Alley Viper after the line tanks once '88 comes out!

pud333
04-09-2010, 10:04 PM
I didn't have much of a problem with how they released these figures (just would have liked to see less repaints. There's no need to have a dozen Dukes), but it would be nice if they kept going. I understand they had to stop when RoC was coming, but between Roc and PoC, they could have sprinkled one or two waves in between. Even if it only lives on in online stores like the seven packs, I wouldn't mind. I just love the 25th line. I'm sure there will be a 30th ann line, so I'm not too worried about getting some of the other favorites. I just hope they don't release a trillion Snake Eyes and Dukes again before we get to see figures like Covergirl.

CV2.0
04-09-2010, 10:09 PM
I want the collector's club to re release the original 13 plus Duke and Roadblock in tan like Grunt from the Falcon Glider next year.

I know this comment is kind of off topic, but what the hell; you only live once, right?

At least as far as we know anyway...

Zefram
04-09-2010, 10:12 PM
I'd be willing to bet that characters like Lifeline, Low-Light, etc.. are being held in reserve for if Hasbro does any 25th/ME stuff again. Those will be used as the "draw" characters to get the nostalgia collectors back into it.

That's the most logical and reasonable answer I've been hearing, which is likely the very reason everyone ignores it. :)

pud333
04-09-2010, 10:16 PM
That's the most logical and reasonable answer I've been hearing, which is likely the very reason everyone ignores it. :)

It's the right business decision. Us collectors are suckers. :) Hasbro correctly withheld from blowing their wad all at once.

CV2.0
04-09-2010, 10:20 PM
Hasbro correctly withheld from blowing their wad all at once.
No easy task, let me tell you...

Zanzibar
04-09-2010, 10:45 PM
I kinda wish Hasbro never included some of the original 13 in vehicles, store/online exclusives, comic packs, I also wish that Hasbro would have the 2 peg stand for the Joes to begin with and the correct names. I had to buy one of the new Scarlet singles for a 2 peg and code name Scarlett, instead of Agt Scarlett. I had to buy the Ram cycle just for the 2 peg Breaker foot stand.
Now I have to get Attack on CI pack just for Zap to complete my original 13 and my Grand Slam doesnt have a 2 peg figure stand.
One good thing out of all this, my 25h Grand slam now has the Jump pack from the Target battle pack Stalker which now my default Stalker.

FlyingFigg
04-10-2010, 10:12 AM
Nah, that'd be too slow to re-start collecting Joes. I'm glad 25th went the way it did.

turner
04-10-2010, 10:59 AM
Hey, any 25th talk is good talk. :)

Jeffrozup
04-10-2010, 12:22 PM
Nah, that'd be too slow to re-start collecting Joes. I'm glad 25th went the way it did.

How so?

In 2007, there were 25 of the 25th Anniversary single carded figures released and no vehicles. There were also a pair of 5-packs release during the first year of 25th line.

In 1982, there were 13 ARAH carded figures released and four vehicles with drivers.

That makes the single-carded figure release approximately 25 to 17, which isn't a bad ratio IMO considering how much stuff costs today compared to the 1980s.

CV2.0
04-10-2010, 12:28 PM
I think they should have released the figures in reverse order with the line ending with the original 13, but not really.

Elite Force Cobra
04-17-2010, 09:37 PM
i think thatw ould hav ebeen cool if they followed the 80's line exact but oh well they didn't sux

skrapps
04-17-2010, 09:39 PM
where i live, the 25th figures sold way more than the roc figures did. there were barely any 25th peg warmers here, only in the stop n shop super markets..

roc however, is a peg warmer line!

Rainbow Viper
04-18-2010, 03:02 AM
Wouldn't have worked.

People here got spoiled by having multiple waves throughout a year. Look at how "upset" some folks are that there's a dryspell between now and PoC.

Also some of those characters aren't as popular as others. What happens when it's a wave of alot of unpopular vs popular?

The 25th line ended, not due to a lack of things to make or lack of interest, but due to the retailers not wanting to order it anymore with RoC on it's way.

Looking through the waves they tried to make sure there were anchor characters to make sure everyone was interested in the line and then other characters and some new stuff.


I'd be willing to bet that characters like Lifeline, Low-Light, etc.. are being held in reserve for if Hasbro does any 25th/ME stuff again. Those will be used as the "draw" characters to get the nostalgia collectors back into it.

doesn't Hasbro every other year or so kinda go through somewhat of a dryspell joe-wise? [but then again don't we all?] lol. plus...to those that have complained...we were thrown A LOT of figures this last year...I mean seriously...it feels like more figures than ever were released last year. I'll never forget seeing nearly 1/4 of an aisle at wal*mart full of GI JOE stuff and nearly half an aisle at TRU full of stuff. it made me happy.

and I agree...Lifeline, Low-Light, and many many many others will come. I think we have a lot of new toys/characters to look forward to. Plus...Hasbro knows that the original fan base needs to be catered too since they are bringing Larry Hama back on board for the comics and we already know a sequel to the movie is being prepared as well...so...hasbro is NOT done...plus...if they give us every character we will have nothing to look forward to. if they throw everything at us we will just get jaded. I don't want that for myself, or any of us for that matter! :)